Posts

Showing posts from December, 2023

Planning Law Firms

Below are planning tips and resources to help implement them.  Planning can achieve goals and reduce stress. Start planning with an annual assessment and then create goals like improving relationships, managing caseloads, and work/life balancing. Put your goals into action with planning tools like apps, audits, budgets, checklists, and diaries. Work on one goal at a time to avoid overwhelming yourself.  Tips Budgets   – prepare annual budgets and monitor them monthly. Calendars  – try calendaring apps to record appointments, notes, and deadlines. Checkups  – use checklists and to-do lists to create action plans for cases and clients. Plans  –  create plans and periodically review them to identify areas for improvement. Technologies  – use apps and software to perform routine tasks.  Analog Tools Audits –  Firm  and  Individual . Budgets -  Operating ,  Cash Flow , and  Capital Expenditures . Calendars and Diaries  -  Amsterdam ,  At-a-Glance ,  Day-Timer ,  Moleskin , and  Per Annum .

Tracking Tech Trends

Technology helps lawyers to gain a competitive advantage and improve work and life. Following are some statistics from the ABA's Annual Survey of Legal Technology .  And beneath that are links to resources to help you adopt technology for analytics, managing, drafting, litigation, and research.  Trends Automated research - over 50% of lawyer use Westlaw, Lexis, etc. Technology Spending - over 60 of law firms budget for technology  Laptops for computing - over 50% of lawyers user laptops as for work Virtual Lawyering - over 10% work without offices Cloud Computing - over 50% of firms keep their documents in the Cloud Cybersecurity - over 50% of firms have policies to protect security (encryption, etc.) Smart Discovery - over 30% of small firms and more than 70% for large firms use it Articles Cloud  Computing Cybersecurity Litigation Management Marketing Training Books Legal Technology Guide   Cybersecurity Handbook Checklists Apps Red Flags Technologies Webinars Adopting Technology

Monitoring Marketing Trends

Marketing by lawyers is continuing to evolve. Below are current usage rates mentioned in the ABA's 2023  Profile of the Legal Profession . And further below are links to articles with marketing tips and resources. MARKETING METHODS USED BY LAWYERS  Social Media Used LinkedIn - 96% Facebook - 31% Twitter - 20% Martindale - 18% Instagram - 13% Marketing Tools Used Event sponsorships - 44% Email marketing - 40% Blogging - 37% Printed materials - 24% Direct mail - 11% Directory listings - 9% Advertising - 9% MARKETING RESOURCES Activities Blogging Brochures Cards Directories Postcards Pamphlets Publishing Social Media Surveys Testimonials Websites Videos