Hiring Staff
The ABA's 2021 Tech Survey reported that a majority of firms use non-lawyers to administrative and marketing activities. Preserve billable time by using an assistant. Delegate activities like client intake, maintaining websites, publishing articles, posting to social media, and updating directory listings. Use the resources listed below to affordable find help for administrative tasks and law firm marketing. Alternatives Associations - seek help from the ABA or local bar associations Consulting - use a website developer or public relations firm Delegating - assign marketing responsibilities to an assistant or associate Hosting - subscribe to a service that host law firm websites Staffing - hire a marketing assistant; consider using an intern or student worker Vendors - seek advice from vendors of software for client relations and practice management Websites - visit websites with marketing resources Articles Benefitting From a Marketing Assistant Dail...