Marketing with Podcasts
September is International Podcasting Month which comes at a time of growing interest in podcasts by listeners and media companies. Podcasting requires more time and money than other marketing activities, but it can help you and your firm stand out from others. Start by listening to podcasts for lawyers at LTN and reading articles about podcasting by lawyers, finding listeners, and producing podcasts. Then read a book like Podcasting for Dummies for step-by-step guidance.