Marketing with Podcasts
Podcasting is becoming mainstream with more than 30% of Americans listening to podcasts while commuting, and working out. Podcasting requires more time and money than other marketing activities, but it can help you and your firm stand out from others. Start by listening to podcasts for lawyers at Legal Talk Network (LTN) and reading articles about podcasting by lawyers, finding listeners, firm podcasts, launching a podcast, and producing one. Then read a book like Podcasting for Dummies for step-by-step guidance. Contact LTN to for professional help with recording, post production, marketing, and publication.