Marketing with AI

Artificial intelligence is changing how lawyers write. It is also changing how clients find lawyers and research legal issues. Below are strategies for marketing with AI, raising visibility of firm websites, and attracting clients.

Strategies
Ap - create an Ap version of your website to keep clients engaged
Content - publish in-depth articles and answers to frequently asked questions
Format - keep it simple, provide useful information, and structuring for AI algorithms
Highlights - add a concise list of key points at the beginning of every article
Links - check for broken links that prevent search engines from discovering content
Syndication - publish links to articles on social media (Facebook, LinkedIn, Twitter, etc.) 
Speed - reduce graphics to speed loading and improve access by Search Tools.
Update - periodically update content since Google and other Search Engines favor updated sites
Writing - use a conversational tone and avoid legal terminology

Articles

Books

Videos

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